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National Organic Week (NOW)

About National Organic Week (NOW)

NOW 2011: Saturday 1st - Monday 9th October

What is National Organic Week?

NOW is a 10 day organic extravaganza, driven by
industry participation and hosted and promoted by
the Centre for Organic & Resource Enterprises
(CORE) in collaboration with Biological Farmers of
Australia (BFA).

Currently in its fourth year, National Organic Week (NOW) provides 10 days of targeted media and locally-staged activities designed to increase awareness of the benefits of organic products and farming production systems, and aims to accelerate the uptake of these in the wider Australian community and environment.

NOW Objectives:

• Increasing consumer demand for, confidence in, and appreciation of organically-grown produce
• Raising public awareness of the vital connection between organic farming methods and genuine global environmental
sustainability
• Increasing knowledge of organic standards and certification logo marks among the public and food supply chain
• Providing information to non-organic farmers on organic and/or biological farming methods
• Raising political awareness at all levels of how sustainable organic farming methods can meet agricultural and
environmental challenges
• Providing media the opportunity to access a wide range of organic activities and information via NOW including
seminars, tastings, launches and other events.

Take the NOW Challenge and win!

If you’re thinking about going organic there is no better time than NOW - National Organic Week from Sat 1st to Sun 9th Oct.

Accept the NOW Challenge to go organic for one week and be in the draw to win a number of organic prizes!

A survey will be made available from this page shortly where you can submit your stories and experiences from the week.

Prizes include a number of luxury organic hampers and winners will be chosen based on the usefulness of the information provided.

In particular we look forward to hearing what you liked, what you didn't, what you found difficult and what tips you would give to others.

To be part of the survey you don't have to buy everything organic for the week, but you need to have incorporated some organic into your every day diet.

Where to start?
1. Please explore this site for you ranswers to why, where and how to go organic, and
2. ask your questions of others, including nutritionists, using the social media pages accessible via www.organicweek.net.au

“Taste the Difference, Feel the Difference, Make a Difference”

How to be involved in NOW – Registering an event

NOW is based around 10 days of nation-wide organic and related activities.

These activities are hosted or staged by any operator within the organic or related industry and are a fantastic way for organic businesses to promote their message, company, products, and the industry.

Events held during NOW 2010 covered everything from organic cooking classes, to film nights, wine tastings, banquets, education seminars and more. Events in 2011 are expected to be equally diverse with activities limited by imagination!
Media support and promotion of NOW events can also be arranged - contact NOW organisers for more information.

To register an event or activity for NOW week online simply visit the NOW website: CLICK HERE
Alternately, for more information contact event organisers. CLICK HERE for details.

How to be involved in NOW – further activities

There are a range of options for those who do not want to register an event but would like to involved in NOW. These include:

• Sponsorship of the week
• Run an education session for your staff, school or local community
• Provide organic products for promotions
• Display or present promotional materials
• Buy and enjoy organic products from a National Organic Week producer
• Attend a National Organic Week event
• Enter your business in the NOW Awards

NOW Awards

Interested businesses can enter the NOW 2011 Awards.

In 2010, winners of the Best Organic Retail Outlet Awards received significant media, industry recognition and coverage. View information on past NOW winners: CLICK HERE.

For more information on participating in the NOW Awards please contact event organisers on the details below.